Digital Product is a product like any Product.
The difference between a Digital Product a Non-Digital Product is that the core of a Digital Product is delivered and consumed software in combination w/ a hardware.
Thus a Digital Product is developed, delivered, supported and maintained following the laws and practices of software in a combination w/ a hardware.
see Column, 25 July
Every phase can be driven through a 360 degrees process.
As w/ Non-Digital Products, the Digital Products begin in two major ways. In practice they are usually interwoven. Observing them separately helps the understanding.
The Idea First beginning starts w/ an idea, which later is implemented, partially or fully, in software.
The Software First way begins w/ a software innovation, which later becomes a base for an idea or is matched to a problem.
We say technology, because digital products are in fact not only software, and applications, that become possible in software, are frequently underpinned by progress in hardware, which enables the software to do certain things.
The Pre-Engineering phase is v important for low cost of Engineering. It is far cheaper to do mockups on paper or in a simple tool, than to fix Eingineering.
The simplest, zero carbon prototyping is on sand. You need a nice beach.
The second simplest prototyping is on a chalk board. You need a board and chalk.
Paper based is the third simplest prototyping. Paper and anything that can write on paper will suffice.
Paper allows for components to be drawn and cut out moved around.
The Wireframes Shock is a surprise when visually inclined Sponsor sees black and white lines.
Digital products are usually developed through projects, which can be less or more formal.
I do not like Sam Altman, but I like what he says about “How to talk to the users?”: https://www.facebook.com/reel/567531646232601?fs=e&fs=e
Do not get comfortable, Self Disrupt(ion).